New R1Soft Website Allows Easier Navigation for Web Hosting Provider Prospects and Customers
HOUSTON – Sept. 13, 2016 – Continuum®, the only channel-exclusive IT management platform company, announced that the website for its R1Soft® Server Backup Manager (SBM), www.r1soft.com, won a B2B Standard of Excellence WebAward from the Web Marketing Association. The new site that launched in August 2015, improved navigation, made content more digestible, created paths for users to follow and enhanced SEO. The website is targeted at web hosting providers. R1Soft SBM is the leading commercial backup software, deployed by more than 1,800 web hosting providers, protecting nearly 250,000 servers worldwide.
“With the new website, we increased call-to-actions from seven to 38 and saw tremendous website engagement with overall conversion increasing,” said Stella Ubaha, Sr. Web Architect at Continuum. “Our changes also allowed significant improvement in site performance, specifically in the categories of page size and page speed. The site is much easier for our web hosting provider customers and prospects to navigate and information flows very well.”
Judging criteria included design, innovation, content, technology, interactivity, copywriting and ease of use.
Produced by the Web Marketing Association, the WebAward competition is in its 17th year and is the longest running annual website award competition dedicated to naming the best websites in 96 industries while setting the standard of excellence for all website development.
The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites. Staffed by volunteers, the organization is made up of Internet marketing, online advertising, PR and top website design professionals who share an interest in improving the quality of online advertising, Internet marketing and website promotion.
For the complete list of winners, visit: http://www.webaward.org.
To view the award-winning website, visit: http://www.r1soft.com.
About R1Soft SBM
The R1Soft Server Backup Manager (SBM) is recognized as the leading commercial backup software for web hosting providers. Known as the fastest, most scalable, yet affordable Continuous Data Protection™ software for both Windows® and Linux® platforms in private and public clouds, SBM is deployed by more than 1,800 web hosting providers and protects nearly 250,000 servers worldwide. For more information, visit: http://www.r1soft.com/ or follow on LinkedIn and Twitter @R1Soft.