Continuum Marketing Team Recognized for Outstanding Achievement
BOSTON – April 13, 2015 – Continuum®, the industry's only channel-exclusive provider of fully integrated managed IT services solutions, announced its MSP Resource Center has been selected as a finalist in the B2B Marketing – Website category for the 19th Annual MITX Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the awards recognize excellence in concepts and creations in marketing and technology produced or developed in New England.
Since 1996, the MITX Awards have grown to become the largest and most prestigious awards competition in the country showcasing the best creative marketing and technological accomplishments emerging from New England. This year over 120 senior leaders from Boston businesses judged entries for the 32 MITX award categories.
“Innovation is thriving in Boston and all around New England, and companies are creating products and services that have a positive impact for us personally and professionally,” said MITX President Amy Quigley. “Our 2015 finalists are powering innovative ideas and contributions in marketing, technology and design. We are thrilled to honor their amazing achievements.”
Continuum’s MSP Resource Center is an extensive online library of educational content that is a ‘go-to’ resource for the company’s Managed Services Provider (MSP) partners on best practices and to help them capitalize on increasing opportunity, expand revenue and increase profitability. Launched in July 2014, the MSP Resource Center contains customer case studies, on demand webinars, eBooks, white papers, videos, infographics and podcasts, with new information added frequently.
“The beauty of our MSP Resource Center is that not only are we providing valuable resources tied to our products and services, but we are cementing ourselves as an authority in the world of managed IT services,” said Adam Barker, Director of Demand Generation at Continuum. “It’s a slower process to build high quality leads than buying lists and banner ads, but once we build critical mass, our organic awareness starts to take over. We are excited that our success with the MSP Resource Center has been recognized by MITX.”
Continuum will be recognized with the other finalists at the 19th Annual MITX Awards Ceremony traditionally attended by over 1,000 of the region’s top marketing, technology and design professionals. Winners will be announced at the ceremony on May 14 at the Marriott Copley Place. This year’s ceremony will include host, Boston legend and comedic superstar Lenny Clarke, technology demos from finalists, select final round judging, networking, and the presentation of the prestigious MITX Awards. Tickets can be purchased at www.mitxawards.org.
For a list of all MITX finalists, visit: http://www.mitxawards.org/Finalists.aspx.
For Continuum’s MSP Resource Center, visit: http://www.continuum.net/msp-resources/msp-resource-center.
Established in 1996, MITX -- the Massachusetts Innovation & Technology Exchange -- is the leading industry organization bringing together the marketing, technology and design community to engage to ignite innovation in the business community. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Boston, MA. For more information, visit http://www.mitx.org/.