“Grow Your Business Genius Bar,” – the One-Stop Resource for All Things Marketing at Continuum’s Annual User Conference – Earns Finalist Award for In-Person Content Marketing Strategy
BOSTON – July 21, 2016 – The Content Marketing Institute awarded Continuum®, the only channel-exclusive IT management platform company, with a 2016 Content Marketing Finalist Award for the category, In-Person Event Content Marketing Strategy. Continuum’s “Grow Your Business Genius Bar,” featured at Navigate 2015 that took place in September in Las Vegas, served as a free, one-stop resource for all things marketing, including website analysis, social media assistance and on-site custom content creation – all for the company’s interested Managed Services Provider (MSP) partners. The Content Marketing Awards, produced by the Content Marketing Institute, is the largest content marketing awards program on the planet.
This year’s Content Marketing Awards include 76 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. A panel of all-star judges chose the “best of the best” in content marketing excellence from more than 1,300 entries.
“Each year I am impressed with the caliber of work that is submitted, and this year is no exception,” says Joe Pulizzi, founder, Content Marketing Institute and author of four content marketing books including Content Inc. “One of the things that really stood out this year was that marketers are truly starting to understand the approach of content marketing and seeing real return on investment that is driving future marketing decisions. It’s easy to say that this was our best class ever.”
Based on positive feedback from Continuum’s MSP partners, the popular marketing tool is expected to offer expanded services at Navigate 2016, the company’s third annual user conference, taking place on Wednesday, September 28 – Friday, September 30, 2016 at the Seaport World Trade Center in Boston. MSP partners get actionable marketing tools, resources and insights that they can quickly and easily put into practice to help grow their businesses. The no-cost marketing tools are designed for MSPs to leverage Continuum’s proven lead generating tactics in order acquire leads and close new business – faster and easier.
For a full list of 2016 winners and finalists in all 76 categories, visit: http://contentmarketingawards.com/2016-winners-finalists/.
Navigate by Continuum is the premier annual event for Continuum’s MSP partners that includes strategy, education, training and networking led by top business and channel leaders. Navigate 2016 registration is open to Continuum’s MSP partners. To register or learn more, visit: https://www.continuum.net/navigate2016. For the latest updates, follow #nav16 on Twitter.
About Content Marketing Institute
Content Marketing Institute is the leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multichannel storytelling. CMI’s Content Marketing World event, the largest content marketing-focused event, is held every September in Cleveland, Ohio, USA, and the Intelligent Content Conference event is held every spring. CMI publishes the bi-monthly magazine Chief Content Officer, and provides strategic consulting and content marketing research for some of the best-known brands in the world. CMI, a UBM company, has made the Inc. 500/5000 list from 2012-2015. Watch this video to learn more about CMI.