Annual Guide and 5-‐Star Designation Identifies the IT Channel's Most Exceptional Vendor Partner Programs
WOBURN, MA – March 27, 2012 – Continuum, a leading provider of remote monitoring and management (RMM) and business continuity solutions, today announced that it has been awarded CRN’s 5-‐Star Partner Program rating and named to CRN’s 2012 Partner Programs Guide. CRN is the technology channel’s leading source of strategic information and useful business tools that enables IT solution providers to more effectively manage their operations.
The 2012 CRN Partner Programs Guide is the definitive list of technology manufacturers, software publishers and service solution providers that deliver and support products through the IT Channel. CRN’s Partner Programs Guide recognizes those vendors who have channel programs and derive a portion of their sales through the indirect IT channel. CRN’s 5-‐Star rating recognizes the elite subset of Partner Programs Guide vendors who give solution providers the best partnering elements in their channel programs.
In building the list, UBM Channel Research developed a methodology in which vendors were assessed on information provided in their completed applications. The objective criteria took into account each vendor’s investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.
Continuum sells exclusively through the channel, and the company has created a comprehensive set of IT managed services and partner enablement programs that help managed services providers (MSPs) support their customers and attract new ones. Examples of services and programs include: 24 x 7 Network Operations Center (NOC), U.S.-‐based help desk, online training, co-‐marketing programs, channel marketing services and partner referral program.
“The companies listed in CRN’s 2012 Partner Programs Guide represent a comprehensive list of the best channel programs in the market today,” said Kelley Damore, vice president and editorial director for UBM Channel’s CRN. “The 5-‐star award is reserved for vendors that understand that a successful partnership does not rely solely on the technology. By offering their partners tools, education and regular updates, vendors on this list go above and beyond traditional support to ensure a mutually beneficial partnership. We congratulate Continuum for making this year’s list of 5-‐Star Partner Programs.”
“We are honored to receive CRN’s 5-‐Star Partner Program rating and believe this elite rating reflects the significant investments we’ve made in our services and programs to help make our partners be the most profitable MSPs in the industry,” said Steve Ricketts, vice president of Marketing, Continuum. “Everything we do revolves around our partners’ success and we are continually enhancing all aspects of our service delivery enablement and support.” The 2012 Partner Programs Guide and 5-‐Star Partner Program listing will be featured on CRN.com and in the March 2012 issue of CRN.
About UBM Channel: (www.ubmchannel.com)
UBM Channel is the premier provider of IT channel-‐focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-‐to-‐market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at www.ubmchannel.com.
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